Do you find that you do way more research and are pickier about products for your furbaby? Bella HAS to have PetSilk, Bless the Beasts, PurePaws etc, shampoo or conditioner. I use what's on sale. Bella MUST HAVE a $24 CC butter comb or brush. I have never considered spending that much money on a comb for me. She NEEDS a premium food like Innova from the health food store. I never go for myself. I spend hours on this website and on the internet looking for the best toys and cutest bows or shirts. I go to the mall and grab an outfit for myself. I don't have any children so I guess this is just part of being a Mom. We want the best for our children. That or I just like to shop for someone who is really,really cute!!